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Launching your first direct mail marketing campaign? Here are several tips, tricks, and supplies to get started. A highly targeted direct mail marketing campaign is sure to gain attention and rev up business in all the right ways. It's vital, then, that your company or business employs the right elements to maximize returns. Below, we've pulled together some of the winning characteristics of a successful campaign that will impact audiences and drives business. Elements of a Successful Direct Mail Marketing Campaign Moving forward in this article, we'll assume your business has already done a few necessary things: First, we'll assume...

Months of hard work have led to this moment. Make sure you fill every seat in the house with these five theater marketing tips. Regardless of the type of theater performance you're putting on, each person involved contributes a lot of time and effort into the production. You want to make sure audience turnout is as good as it can be. This means you'll need to market your production appropriately. However, theater marketing is a little different than other industries. It's important to use the proper tactics and target the right audience. To help you out, we're going over five...

  Are you having trouble getting the word out around town about your restaurant? If you want to try bringing in new customers with flyers, they have to be well-designed. Here are the top 5 keys to great restaurant flyer design. Advertising is a must for any restaurant worth its salt. While internet advertising reigns supreme, you can't forget about traditional advertising as well. That means print ads, radio spots, and, of course, great flyers. All you need is a few pieces of equipment and a great flyer design and you'll be able to put up ads all over town....

  Do you have a major event coming up at your university that you want to bring in large crowds? If you're having a hard time brainstorming marketing tactics, have no fear. Here are 6 smart event advertising ideas you should try.   As of 2017, roughly 20 million students were enrolled in universities both public and private. So, if you're planning on holding an event on a college campus, those large enrollment numbers mean a lot of potential in the way of attendance! Whether you're hosting a conference, a club awareness meeting, charity function or anything in-between, in order...

Though the digital space is booming, the value of physical marketing is still alive and well. Click here to learn why you should invest in physical marketing materials. Digital marketing may be the newest thing in small business promotion, but newer isn't always better. For small and local businesses, print marketing can be a more successful tactic for standing out and attracting new customers. Customers are so overwhelmed with digital ads and email promotions. If that's what you're relying on to promote your business, it can be easy to get lost in the mix. Most digital ads are also easily...